Fu-sion 360 is a creative management company working with leading Indian designers to build their businesses in the UK and Europe via sales, marketing, brand development and Public Relations. With extensive industry contacts encompassing PR’s, Showcase organisers, Production companies, Sales agents, Stylists and Corporates, Fu-sion 360 provide the necessary support to translate and launch successful brands to the Western markets.

In September 2008, Fu-sion 360 successfully debuted the renowned Indian labels – Falguni & Shane Peacock and Rocky S via catwalk shows at London Fashion Week. Building on this success, during February 2009, Fu-sion 360 continued to showcase their clients at London Fashion Week adding an exhibition stand to the catwalk show(s).

Executing catwalk shows, product launches and niche events, Fu-sion 360 constantly provides a bespoke service that is tailored, focused and creative.

Fu-sion 360 has also developed a proprietary distribution platform allowing designers to access a highly-select group of ultra-high net worth International and Indian families through private events.  From this summer,

Fu-sion 360 will be launching services to help International designers reach the vast market of cash rich Indians, which numbers in excess of 20 million consumers.

History

• Fu-sion 360 was launched in 2007 by Supriya Bedi and Mumtaz Suterwalla with the aim of developing top tier Indian fashion talent in the British and European markets.

• Creative director Supriya Bedi, originally from Delhi, comes from a leading fashion export background. After graduating from Pearl Academy of Fashion in Fashion Design and Technology in India she moved to London College of Fashion to study Fashion Marketing and Promotion. It is with these credentials and unreserved passion that she was able to set up her own fashion label at the age of 19. Supriya is now based in the UK and is responsible for recognizing and working with creative and talented designers from Asia, and helping to translate them commercially in the West.

• Operations director Mumtaz Suterwalla is responsible for commercial activities and client brand development. She has a background in advertising, having started her career at Saatchi and Saatchi working with clients such as Proctor and Gamble and Lexus. She was born in London and studied at Kings College, London.